Lunar Luxe UP YOURZzz BOOK

TCSP 63 -- Terminate Toxic Culture with Phil Gerbyshak

Season #2 Episode #63

Terminate Toxic Culture with Phil Gerbyshak | We need new insights as The Great Resignation drags on! We’re hearing daily how businesses continue to struggle with hiring and retaining employees. In fact, over the last 18 months, employers have experienced attrition rates in the high teens.  Just how bad is that rate? Well, we can compare it to the tech industry which is known for its high turnover rate—higher than in any other business sector. The tech industry’s historic turnover rate has been just over 13%. So the attrition rates in the high teens that we’ve been seeing for the last year and a half exceed the turnover rate of the industry that has had the highest rate! And what we like to do here on The Counterfeit Sleep Podcast® is to get at the WHY that’s driving the problem. So the obvious question is Why is the turnover rate so high?  And that’s where it gets really interesting to me. There’s a range of ideas on “why” we’re seeing such high levels of attrition. Some say it’s about wanting more money.  Some say it’s about wanting greater flexibility. And more recently, a new “why” emerged: “toxic culture.” In January of 2022, Donald Sull, an MIT researcher and co-founder of CultureX, and his colleagues published an article called Toxic Culture Is Driving the Great Resignation.  I recommend that everyone read it, and you can find the link to the article in the show notes. But the skinny is this: Sull and his colleagues identified the Top Predictors of Attrition During the Great Resignation…and toxic culture topped the list. By far. So if we know an epidemic of toxic culture is a major “why” behind the great resignation, that’s good news, right? Once we’ve identified the why of a problem, we’re in a position to work toward a solution. So what now? Certainly, addressing the epidemic of Counterfeit Sleep® is a key element of the solution, and you hold a key piece of the solution, as well, Phil. And that’s why I’ve been so eager for our conversation today.  You work with businesses to leverage modern selling practices, including social and virtual selling, to increase their profitability, their productivity, and their performance. And you have some keen insights about toxic culture.  So let's get into what you’re seeing and hearing, your insights, and some key strategies to help businesses terminate toxic culture and build the positive culture that keeps employees through thick and thin! Listen and learn: The real reasons employees are leaving Why you want to avoid “Mushroom Management” like the plague How to grow positive culture with the powerful MUST strategy BIO Phil Gerbyshak knows sales. He’s a sales speaker, a sales executive, a sales expert, a sales leader mentor, a sales podcaster, and a sales coach. Phil has worked in sales for years, starting by selling high-speed Internet when the Internet was using dial-up, was a stockbroker, a software salesman, and has even sold advertising. Phil works with businesses to leverage modern selling practices, including social and virtual selling, to increase their profitability, their productivity, and their performance. https://philgerby.com @PhilGerb on Twitter and Insta https://linkedin.com/in/philgerb on LinkedIn LINK: https://sloanreview.mit.edu/article/toxic-culture-is-driving-the-great-resignation/ ~~~~~~~~~~~~~~~ When you're ready to make Counterfeit Sleep® a part of your past history and harness the benefits of High Performance Sleep™, clink the link below. You take this simple step, and we'll take care of the rest! For you: Find out your risk of Counterfeit Sleep®. Take the screening here: www.counterfeitsleep.com For your workplace: Bring the benefits of High Performance Sleep™ to your workplace! Learn more about high performance sleep™ and our sleep performance assessment in your workplace. Visit www.hipersleep.com  Connect with Tara A. Clancy, MA, High Performance Sleep Strategist. ~~~~~~~~~~~~~~~